I love to read old garden magazines. You learn a lot about the growth of…
You might easily associate the flower garden with the work of women.
After all, isn’t that how people thought about flowers in the garden?
Is it still true that men take care of the lawn and the vegetable patch and leave the flowers to women?
That’s an example of how gender has been linked to certain forms of gardening for centuries.
I found a pattern of the portrayal of women in garden advertising when I looked at dozens of seed catalogs from the late nineteenth century.
Women were alwayts dressed neatly, representing the upper middle class, the audience for the catalog.
In this catalog cover froim Peter Henderson in 1892 notice how prim and proper the woman presents herself. [below] She is cutting daffodils for tea or lunch, but certainly not working in the garden.
In fact, I did not see any women in the catalog illustrations actually working in the garden though I often saw them in the garden.
They may have been interested but did not, or perhaps could not, work in the garden.
Caroline Ikin wrote the book The Victorian Garden.
She writes, “The role of women in the garden was changing during the late Victorian era.”
We know that working class women gardened in the mid to late nineteenth century. They formed the major customer base for seed company owners like James Vick (1818-1882)
Vick wrote in 1878, “It is but a few years since woman was permitted to grace the festive board of agricultural and horticultural exhibitions. Now no occasion of this kind is deemed complete without her presence.”
Garden Club Movement
It was in the early 1900s that the Garden Club movement began in the United States. It was a formal way of recognizing woman’s role in the garden as designer and, if needed, both as planter and as weeder.
Then several books for women gardeners appeared on the market.
Women could not only enjoy looking at the garden, but could now more freely work in the garden, learn about botany, and even try landscape design.
Ikin writes, “With more middle-class women turning to gardening as a pastime and a means of self-improvement, a market was created for gardening books aimed specifically at women, as well as for tools and gadgets designed for female use.”
By the early 1900s the Garden Club movement here in the United States became the source of empowering women to garden, encourage native plants, and advocate for landscape design.
The late Victorian culture recognized women as gardeners.